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Randy Wells of Wells Imagery is a premier automotive media brand. His award-winning car photography and films have been voted among the top 5 best in Seattle and the Pacific Northwest, USA

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“I believe every car builder and owner deserves to have beautiful, authentic images that capture what their message and intention really is.

Because I have something to say that AI cannot generate on its own, I only deploy AI as a workflow layer.”

– Randy Wells

Known for his integrity and talented vision, Randy Wells has the good fortune to photograph, film, and write about cars and transportation for the best manufacturers, advertising agencies, collectors, auction houses, and magazines full-time.

Always pushing the envelope, he has won numerous awards and been voted one of the best automotive photographers in the Pacific Northwest, Seattle, and beyond. His award-winning work has appeared more than 20,000 times worldwide, including double page spreads in magazines like National Geographic. See the link above for more of his images available for prints and licensing.

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Image of the silver 1951 Porsche Gmund 356 SL 063 coupe which won its class at the 1951 Le Mans in France, on Mulholland Drive in Hollywood, California, America west coast. The Gmund was restored to its original look as it had finished Le Mans by Rod Emory and his team at Emory Motorsports in North Hollywood, California by Randy Wells

INEVITABLE CONSEQUENCES MANAGEMENT TIPS

Photography enthusiasts who are considering making it a career sometimes seek me out for advice. I always give them what I think are the most important things to personally manage as a full-time professional:

1. Don’t assume anything. (This rule is also #2 and #3)

2. Have a back up plan. Better yet, have three backup plans.

3. Choose your potential clients and co-workers wisely.

4. Only show your best work. If it’s the work you want to be hired for, it helps. If you have talent and are willing to work very hard to become better, you have a chance.

5. If you want to stay in business, don’t work for free and never do anything half way.

6. Establish minimum fees depending on the time, energy and expertise required to do your best work.

7. If the client wants all rights, it’s OK. You just need to charge a lot more, unless it’s work you will never want to own.

8. Never complain, and always make your deadlines.

9. Always believe in yourself, and never stop creating new work that pushes the envelope. Learn to say no.

10. Equipment is just a tool. Practice until you don’t have to think about it anymore. Use your intuition.

Bonus tip: Shoot for yourself, and don’t fall down.

BROKEN HARPOON

Like “Broken Arrow” from Native American lore and the Neil Young album, “Broken Harpoon” signifies a call for help.

It’s just one of the stellar tracks from the album Smile by The Jayhawks, a brilliant record close to my heart from the Minneapolis-based band with Gary Louris.

Speaking of Minneapolis, we are witnessing the worst hypocrisy from the White House since the Kent State University murders under Nixon in 1970. Be prepared for more lies to come, and even more protests. It’s sickening.

See Bruce Springsteen’s response below: Continue reading “”

HAPPY NEW YEAR!

It’s been a minute as they say. This year felt like three years, but it ended with a bang. Here’s the title page of my latest private F1 video.

Here’s to a smarter world in the face of challenges nobody is ready for. Anybody want a robot pet? That’s the stock I’d buy.

12-22-25

IT’S ALL UP TO WHAT YOU VALUE IN YOUR MOTOR CAR

“It all swings on the pain you’ve gone through getting where you are” – George Harrison

Nobody would confuse me for fragile. Growing up around Alaskan commercial fishing, my resilience and confidence can be somewhat intimidating to some. It’s not something I can control. It’s just who I am.

George Harrison’s individualism and creativity was an inspiration to millions. The Porsche above was passed on to George’s son Dhani. He still has it.

R.I.P. Chris Rea, another well-known UK guitarist and songwriter with a passion for racing cars passed away today.

R.I.P. Jon Ham of the UK group Renaissance, was one of the best lead bassists in all of rock/pop. He died last week.

(Photo: Unknown)

LATEST RECORD REVIEW

Somehow I still find time to review the latest audiophile-oriented LPs that I have an interest in. This new Craft reissue of a ’50s jazz recording on Savoy by Art Pepper is not audiophile in a modern sense, but a unique look back at the first album by one of the best jazz saxophonist of the 20th Century. Check out my review of this reissue of Art Pepper’s Surf Ride in Tracking Angle:

SURF RIDE RECORD REVIEW

PERSONAL WORK 2025

Followers of my blog know that at the end of each year I post a series of personal photographs made at a non-assignment single location. Here’s a 4-season composite I made at a local road known for cool photo ops. Enjoy something new this season!

Porsche’s 911 Through the Years

BACK FROM LAS VEGAS F-1

Thank you to my client who asked me to be the embedded photographer and filmmaker for his 3-day penthouse party overlooking the course at the Las Vegas Grand Prix F-1 race. Here’s a shot I made during the rainy qualifying session under the lights. Congrats to Max Verstappen for his victory and staying in the hunt.

SEAT TIME

Seat time is the difference between proficiency and mastery.

Time and energy focused on one goal every day for decades will get you there. Natural talent will make it happen faster. Integrity will make it last for your entire lifetime.

ROYALTY IS ON THE MENU!

For those who receive the Porsche Club of America’s national magazine, Panorama, a rare treat is coming your way. The November 2025 issue will feature my photos and story of the 1973 12 Hours of Sebring race winning Porsche 911 RSR.

This exclusive feature is one of the highest honors that I have received in my automotive photojournalism career. Hope you like it.

Continue reading “”

WINTER HOLIDAYS ARE IMPORTANT

Especially if you live in the northern United States.

Heading from Seattle to Las Vegas for an F-1 assignment next!

Image of Michael Schumacher’s Ferrari during a Formula One race at Hockenheim, Germany by Randy Wells