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Randy Wells of Wells Imagery is a premier automotive media brand. His award-winning car photography and films have been voted among the top 5 best in Seattle and the Pacific Northwest, USA

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“I believe every car builder and owner deserves to have beautiful, authentic images that capture what their message and intention really is.

Because I have something to say that AI cannot generate on its own, I only deploy AI as a workflow layer.”

– Randy Wells

Known for his integrity and talented vision, Randy Wells has the good fortune to photograph, film, and write about cars and transportation for the best manufacturers, advertising agencies, collectors, auction houses, and magazines full-time.

Always pushing the envelope, he has won numerous awards and been voted one of the best automotive photographers in the Pacific Northwest, Seattle, and beyond. His award-winning work has appeared more than 20,000 times worldwide, including double page spreads in magazines like National Geographic. See the link above for more of his images available for prints and licensing.

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Image of the silver 1951 Porsche Gmund 356 SL 063 coupe which won its class at the 1951 Le Mans in France, on Mulholland Drive in Hollywood, California, America west coast. The Gmund was restored to its original look as it had finished Le Mans by Rod Emory and his team at Emory Motorsports in North Hollywood, California by Randy Wells

Unless otherwise noted, all images, posts, and reviews are Copyright 2010-2026 Randy Wells, registered with U.S. Copyright Office. All Rights Reserved. Porsche, Ford, Fiat, Ferrari, Leica and Canon are registered trademarks. This site is not affiliated with Porsche AG, PCNA, Leica or Canon. Brand names are used for reference purposes only. All trademarks/copyrights are property of their respective owners.

NEW STORIES COMING

I love doing stories that have meaning. A lot of folks like to read about new cars.

For some reason, I like old cars, especially historic Porsches, so that’s what I tend to write about.

Porsche’s iconic 1966 906 and 1967/68 911R race cars are iconic, at least to me. IMO, the marque’s brand awareness and motorsports heritage would not be what it is without these two cars. Fortunately, these are the cars I’ve come across lately to do features on.

I’ve had fun researching the 906 and 911R over the past couple of months. Look for the results soon. Hope you like these stories!

(Oklahoma City Mural “Summer of 66” Copyright Nick Bayer @createstudios)

INSIGHTS TO CONSIDER FROM THE INTENTIONAL ARTIST

1. You can’t fix what you won’t acknowledge.

2. The truth you’re avoiding is the door to your freedom.

3. Every excuse is a story you’re choosing to believe.

4. What would you change if you got brutally honest with yourself about where you are now?

The above from The Intentional Artist

“I’M NOT SO SURE HOW MUCH CELEBRITY AND SUCCESS CHANGES AN INDIVIDUAL

I think the world around you changes, but I think the person pretty much remains the same”

-Chrissie Hynde, The Pretenders

ARTIFICIAL INTELLIGENCE AND “HUMAN” BOTS

Well, it was bound to happen, a company wants to hire me to train AI bots on how to modify photos of cars and backgrounds. Just when I was making a renewed effort to remain authentic!

AI and Human Bots are oxymorons that make me want to un-list my phone number and email address. However, like most people, I hate contact forms. So, If I don’t pick up, and you need to leave a message, you’ll know why.

LATEST COVER

You never know when the photo you make might become a cover on a magazine.

The team at PCA has once again provided me with this gift. It feels the same way every time. A thrill followed by a sense of gratitude. My thanks to them and Lorenzo Strong at West Coast Customs for following me to one of my favorite photo locations in Monterey, CA and bringing along this tastefully modified 1977 911S they built for a client.

This white beauty with blue graphics looks and performs like a 1974 IROC RSR with some exciting modern touches. This is one cool ride. My story and photos appear in this month’s issue of PCA’s national magazine Panorama.

P.S. The trick to making a successful automotive photo using a super wide-angle lens, especially a close-up like this, is to minimize distortion and maximize believability. To master this technique, it takes years of practice with a 16-20 mm on a full-frame camera, along with developing the necessary pre and post-visualization skills. You have to know what the eye sees as normal and make that happen. It’s not as simple as a single Photoshop or AI action.

PCA Panorama

SEATTLE IS FEELING IN THE GREEN BECAUSE OF THEIR WORLD CHAMPION TEAM – THE SEAHAWKS

Redemption never felt so good for us local fans. Congrats to all the Seattle football players, coaches, support teams and followers, for their faith and never give up attitude!

INEVITABLE CONSEQUENCE MANAGEMENT TIPS

Photography enthusiasts who are considering making it a career sometimes seek me out for advice. I always give them what I think are the most important things to personally manage as a full-time professional:

1. Don’t assume anything. (This rule is also #2 and #3)

2. Have a back up plan. Better yet, have three backup plans.

3. Choose your potential clients and co-workers wisely.

4. Only show your best work. If it’s the work you want to be hired for, it helps. If you have talent and are willing to work very hard to become better, you have a chance. If you have something to say, you have a real chance.

5. If you want to stay in business, don’t work for free and never do anything half way.

6. Establish minimum fees depending on the time, energy and expertise required to do your best work.

7. If the client wants all rights, it’s OK. You just need to charge a lot more, unless it’s work you will never want to own.

8. Never complain, and always make your deadlines.

9. Always believe in yourself, and never stop creating new work that pushes the envelope. Rejection and criticism are part of the business, so grow a thick skin. And learn to say no.

10. Equipment is just a tool. Practice until you don’t have to think about it anymore. Use your intuition instead.

Bonus tip: Shoot for yourself, and don’t fall down.

BROKEN HARPOON

Like “Broken Arrow” from Native American lore and the Neil Young album, “Broken Harpoon” signifies a call for help.

It’s just one of the stellar tracks from the album Smile by The Jayhawks, a brilliant record close to my heart from the Minneapolis-based band with Gary Louris.

Speaking of Minneapolis, we are witnessing the worst hypocrisy from the White House since the Kent State University murders under Nixon in 1970. Be prepared for more lies to come, and even more protests. It’s sickening.

See Bruce Springsteen’s response below: Continue reading “”

HAPPY NEW YEAR!

It’s been a minute as they say. This year felt like three years, but it ended with a bang. Here’s the title page of my latest private F1 video.

Here’s to a smarter world in the face of challenges nobody is ready for. Anybody want a robot pet?

IT’S ALL UP TO WHAT YOU VALUE IN YOUR MOTOR CAR

“It all swings on the pain you’ve gone through getting where you are” – George Harrison

Nobody would confuse me for fragile. Growing up around Alaskan commercial fishing, my resilience and confidence can be somewhat intimidating to some. It’s not something I can control. It’s just who I am.

George Harrison’s individualism and creativity was an inspiration to millions. The Porsche above was passed on to George’s son Dhani. He still has it.

Continue reading “”

LATEST RECORD REVIEW

Somehow I still find time to review the latest audiophile-oriented LPs that I have an interest in. This new Craft reissue of a ’50s jazz recording on Savoy by Art Pepper is not audiophile in a modern sense, but a unique look back at the first album by one of the best jazz saxophonist of the 20th Century. Check out my review of this reissue of Art Pepper’s Surf Ride in Tracking Angle:

SURF RIDE RECORD REVIEW

PERSONAL WORK 2025

Followers of my blog know that at the end of each year I post a series of personal photographs made at a non-assignment single location. Here’s a 4-season composite I made at a local road known for cool photo ops. Enjoy something new this season!

Porsche’s 911 Through the Years